TechRadar: Broadband Deal & Postcode Availability API

Tech enthusiasts and masters of their work, TechRadar are the face of online tech information.

brief

 

As the largest UK-based consumer technology reviews site, TechRadar constantly seeks to expand their horizons. From their establishment in 2011, the site has rapidly evolved into incoporate all aspects of technology on its website which gets millions of hits every month.

Since launching their mobile comparison unit in 2016, the next step for TechRadar was to expand into the world of broadband comparison.

TechRadar: Broadband Deal & Postcode Availability API Brief Image

Solution

To support this, we provided TechRadar with a Broadband Deal API which consists of a postcode availability checker and a live feed comprising the latest, most competitive broadband deals on the market. TechRadar have built their own front end to plug our API into, producing a clean looking comparison engine perfect for its tech savvy audience.

TechRadar: Broadband Deal & Postcode Availability API Solution Image

Results

As a result of this collaboration, broadband orders grew by 101% in the first month after launch alone. With the support of TechRadar marketing via social media and informative content, the site is continuing to growing month on month and is showing no signs of slowing down